Design agency based in Sofia building
products, services, and experiences that
bring success home
About
About
About
About
Our story
It all started in 2019 in Copenhagen, when Visual Heuristics was founded with a passion for creating meaningful, user-centered designs.
Since then, we’ve grown and matured, working with clients from a variety of industries and backgrounds. Each project has shaped us into the design agency we are today, always focused on delivering exceptional experiences that make a real impact.
Genuine eagerness to explore, question, and learn in order to improve
Being straightforward and genuine in communication, actions, and intentions towards my clients
Creating & consolidating trust by providing a clear view into my intentions, processes, and information
Always trust myself and my intuition. This is how I've ended up as a product designer.
Get in Touch
We collaborate with ambitious brands and people. Let's build together
Yanitsa L. Marinova
PA
Vasil B. Hodzhev
Product Designer
Our process
We focus on understanding users, designing simple, intuitive interfaces, and making improvements based on feedback to create a smooth, user-friendly experience
01
Research
Understand the user's needs
and the context of use.
02
Explore
Possible solutions to the
present problems.
03
Design
Create the best possible
solution to aid user's struggles.
04
Develop
Follow the development process ensuring the desired and accurate outcome.
05
Evaluate
Evaluating against the requirement and based on user satisfaction and interactions with the product.
06
Improve
Based on the gathered feedback and insights go back and further develop the product.
Selected companies
We've worked with some great companies over the years.
